2022 Merchandising Idea Book

MISSION • To drive incremental aftermarket product sales by helping RV dealers and automotive shop owners develop and maintain organized, attractive, well-stocked and profitable retail stores. • To be industry-leading retail consultants by providing innovative in-store marketing solutions and exceeding expectations. SERVICES • Store layout drawings, store fixture quotes, product placement diagram and visual merchandising recommendations • Store fixture discounts and setup assistance • Initial stocking or fill-in order assistance • Retail sales floor resets • Lifestyle posters, point-of purchase materials and retail signage • Staff training • Product tags • Price file updates in dealer’s point-of-sale system The S.M.A.R.T. Program has been the RV aftermarket industry’s only comprehensive program for years, providing store design, execution and inventory management services. In fact, we are the only distributor in the industry with a dedicated team of specialists! And now, we’re pleased to make this program available to automotive shop owners and hitch installers. The three pillars of our program include: Store Planning and Execution Visual Merchandising Inventory Management STORE DESIGN SERVICES ASSESSMENT The foundation of this program is the completion of an initial assessment to determine your store’s needs. Once this evaluation has been completed, personalized recommendations are delivered to you in the form of a written project proposal. The strength of our offering is that the various components can be molded to fit projects of virtually any size. Need Help Designing a New Store or Resetting a Store? Call your sales representative TODAY! “ I was out of town during the store set. It was exciting to leave the store on Monday, then come back Thursday and see a whole new store done. The S.M.A.R.T. team came in, worked hard, and made it look great when they left.” Nathan Hart, General Manager/Partner, Walnut Ridge RV